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The telecommunications industry today is intensely competitive. Carriers and service providers/resellers need access to integrated corporate information quickly and effectively to make sound business decisions.

To understand the landscape, each company must be able to answer the following fundamental questions:

•  Do I have the right products and when should I retire these and “leap frog” the next set of technologies that are enabled by increasingly intelligent networks?
• Who is my customer base and in which segments should I focus my limited marketing dollars?
• Which of my customer segments or individuals am I keen to retain through “winback” programs?
• Conversely, which of my customer segments or individuals am I happy to allow leave through churn related events e.g. bad debt customers?
• Is my company productive and efficient in delivering sales requests made by customers through the various channels to market?
• Are my provisioning and assurance processes delivering within Service Level Agreements (SLA’s)? If not, then why not?
• Am I receiving all the revenue “owed” to me by ensuring all provisioning orders are enabled upon the network and landing upon the customers account?
• On the other hand, is the customer receiving the credits they deserve and therefore meeting customer expectations and increasing satisfaction?

Frog Analytics understands these questions and not only gives a carrier or service provider/reseller a “LEAP” forward in understanding its business but complements the company and its people to better understand its vast store of operational data.